The personal training service for adults who want their effort to actually count.
Built in Hamilton. Coaching across four locations. Awarded internationally. Twelve years in.
The EPPT Story
EPPT started in 2014 with a simple observation: most people are putting massive effort into the wrong basket. They were training hard, restricting their diets, and sweating through classes, but the results weren't matching the input. Worse, the approaches they were using were leaving them injured, exhausted, and frustrated.
We realised that adults — especially those over 40 — don't need to do more. They need to do the right things. They need a system built for their actual bodies, their actual lives, and their actual goals. Not a cookie-cutter template designed for a 20-year-old.
Over the last twelve years, that philosophy has grown EPPT from a single coach into a multi-coach, multi-location business operating across four gyms in Hamilton. We've built a team of specialists who share the same values: honesty, individualisation, and a commitment to real, lasting results.






First New Zealand business to win the THQ AUS/NZ Entrepreneur of the Year (2025)
In 2025, EPPT was awarded the THQ AUS/NZ Entrepreneur of the Year — becoming the first New Zealand business to receive this international recognition.
This award isn't just a plaque on the wall. It recognises the systems, the standards, and the consistent client results that EPPT has delivered over more than a decade. For our clients, it means you're not just working with a local trainer — you're working with a team that operates at an internationally recognised standard of excellence.
Coached by people who've earned the right
EPPT was built on 12+ years of coaching experience, and every coach on the team brings ongoing professional development to their work. We don't hire instructors to run you through a workout. We hire coaches who can build a system around your life.

Ezra Pooley
Head Coach & Founder
Mobility and Goal Strategy

Alston Lewis
Head Coach
Body Composition and Mindset

Elandre Van Der Merwe
Senior EPPT Coach
Fat Loss and Muscle Building

Joshua Gibbs
EPPT Coach
Mobility and Muscle Building

Hyrum Brown
EPPT Coach
Body Composition and Sports-Specific

Jake White
EPPT Coach
Fat Loss and Fitness

Kennedy Clark
Operations & Client Care
The reason the operation runs